At Studio Bainne, we approached Clementine & Johanson’s brand identity with a singular goal: to reflect their innate sophistication and modern expertise through timeless design. This family-run consultancy specialises in rental and financial guidance, offering their clients not just solutions but a path to financial confidence and independence.

Our design philosophy here focused on merging the elegance of classic serif typography with modern minimalist aesthetics. The neutral colour palette was carefully selected to ensure longevity and versatility across both digital and print mediums, evoking a sense of trust, heritage, and clarity. Every detail, from the striking logomark to the finely tuned layouts, was designed to embody their core values of professionalism and groundedness.